PointHubly

112-6, Changhyeon ri 4, Hwado-eup, Namyangju-si, Gyeonggi-do, Korea · +82-6-817-3212

Studio roster

We keep roles legible: brand trainers beside data stewards, compliance advisors beside studio producers. No vague “collective of experts.”

Haneul presenting with neon-accented slides

Haneul Byun

Brand Trainer

Former studio lead translating segmentation narratives for creative partners.

Minseo annotating research transcripts

Minseo Kwon

Research Lead

Designs mixed-method studies that pair warehouse pulls with moderated interviews.

Rowan reviewing schedule blocks on a wall calendar

Rowan Ellis

Program Advisor

Keeps cohort pacing honest against real delivery calendars in APAC hubs.

Sora arranging workshop cards on a studio table

Sora Han

Learning Designer

Builds tactile exercises so CRM concepts land without relying on slide walls.

Jiwon greeting participants at a studio entrance

Jiwon Park

Student Success Manager

Coordinates studio access, materials pickup, and accessibility accommodations.

Noah pairing with a participant at a laptop

Noah Ibarra

Lifecycle Coach

Specializes in journey QA rituals and ESP instrumentation walkthroughs.

Eunji updating a field dictionary spreadsheet

Eunji Cho

Data Steward

Maintains field dictionaries and migration checklists used across cohorts.

Mateo sketching pipeline stages on glass

Mateo Silva

RevOps Liaison

Brings pipeline definitions into the room so marketing metrics stay grounded.

Yuri adjusting a camera rig beside LED panels

Yuri Tanaka

Studio Producer

Runs lighting, capture, and hybrid broadcast quality for evening sessions.

Leah reviewing policy annotations beside a laptop

Leah Grant

Compliance Advisor

Flags consent edge cases and documents how segments map to lawful bases.

Daeun stacking participant workbooks near shipping labels

Daeun Moon

Operations Coordinator

Keeps Namyangju studio logistics synced with remote participant kits.

Operating principles

Lineage over lore

Every segment ships with a written trail from source system to campaign use.

Honest limits

We rehearse how to explain uncertainty to leadership before launches, not after.

Tactile learning

Participants manipulate printed journey maps, magnets, and cards—not only slides.

Quiet rigor

Small cohorts so facilitators can read body language and pause when concepts snag.

Milestones

  1. 2019

    Hwado pop-up

    First CRM segmentation night hosted above a print shop with borrowed chairs.

  2. 2022

    Hybrid studio

    Installed low-glare capture so remote participants could read sticky notes clearly.

  3. 2025

    Segment residency

    Launched multi-week residencies pairing brand teams with RevOps embeds.